Catalog Ready

Every product online the week it lands.

New stock online the week it arrives, with descriptions, details, alt text and clean photos complete enough for Google and AI shopping assistants to find and recommend it.

Book a free consultation

30 minutes, no cost. You’ll leave knowing whether Catalog Ready is the right first step.

Stage 1 of 7: Awareness The customer journey drawn as a transit line with seven stops, from Awareness to Advocacy. This solution sits at stop 1, Awareness. 01 Your customer journey Awareness

Sound familiar?

  • “Half of what’s in the shop isn’t on the website.”
  • “New stock is on the shelf for weeks before it goes online.”
  • “Our listings are the supplier’s blurb and a phone photo.”

If that’s your week, Catalog Ready was built for it.

What changes

Shoppers, and the AI assistants more of them now ask, can only recommend what’s listed, and listed well. Most small shops have a backlog: items that never made it online, and listings with a one-line description and no sizes or materials. Catalog Ready clears that backlog in batches from your supplier sheets and photos, then puts every delivery through the same weekly pass. Your store platform already has AI writing tools, and I use them. What it doesn’t have is your shop’s voice, your supplier’s facts and someone checking the result.

Before

  • Part of the stock in the shop never makes it online.
  • Listings are the supplier’s blurb, a phone photo and no sizes, materials or colors.
  • New deliveries wait weeks for someone to find time to list them.

After

  • Every item online with a description, its key details, alt text and a clean photo.
  • Descriptions in one consistent voice, built only from the supplier’s own facts.
  • Each delivery listed the same week, and the channels that show your products in Google and AI assistants turned on and checked.

Why it’s worth doing

Four things decide whether anything is worth your time: how big the result is, how sure you can be that it works, how long it takes, and how much it asks of you. Here’s how Catalog Ready measures up.

The result (bigger is better)

A complete online catalog that shoppers, Google and AI shopping assistants can find, compare and recommend.

Why it works (more certainty is better)

Every detail comes from the supplier’s sheet or your own photos, never a guess, and you check one item in ten before each batch goes live.

How fast (less waiting is better)

The voice guide and first batch in 1–2 weeks. The rest of the backlog over the following weeks, depending on its size.

Your effort (less is better)

Checking one item in ten per batch, then under an hour a week for new arrivals.

Everything you get

Catalog Ready, piece by piece. Built on tools you already use or can buy off the shelf.

  1. The Catalog Score

    I export your catalog and count what’s missing: no description, a thin one, no sizes, materials or colors, no clean photo. I also list what’s in the shop but not online.

  2. The Product Voice Guide

    Built from your 10 best listings: the tone, the length, the details every listing includes, and the words your shop never uses.

  3. The Backlog Batches

    AI drafts descriptions, details and alt text from supplier line sheets and your photos, using only facts that are on the sheet. Photos get a clean background with the tools your platform already includes, such as Shopify Magic, or Photoroom where it doesn’t. You check one item in ten before each batch goes live.

  4. The Channel Check

    On Shopify, I review your Agentic Storefronts settings, which make eligible products available to AI assistants such as ChatGPT and Microsoft Copilot. I connect Google Merchant Center and, if you have a shop, set up local inventory so Google can show what’s in stock nearby. Being listed doesn’t guarantee being shown: each AI tool decides what to recommend.

  5. The New-Arrivals Routine

    A written weekly routine: line sheet and photos in, drafts out, your check, then live. Your staff can run it, or I can.

  6. Weekly new arrivals

    Optional. I run the new-arrivals pass each week, re-check your channels when Shopify or Google change their settings, and go through the numbers with you for 30 minutes a month. Cancel with 30 days’ notice.

Plus three bonuses

  • Bonus 1

    Supplier request template

    A short note asking each supplier for the line sheet details and photos the routine needs, so fewer listings start with gaps.

  • Bonus 2

    Collection page intros

    Short introductions for your top five collection pages, in the same voice as the listings.

  • Bonus 3

    Phone photo guide

    One page on shooting new stock with a phone so the photos need less cleanup.

Want to see it on your own work? Bring a real example to the call.

Book a free consultation

How it works

  1. Score the catalog

    Count what’s missing, and what’s in the shop but not online.

  2. Write the voice guide

    From your 10 best listings.

  3. Clear the backlog

    In batches, from supplier sheets and photos. You check one item in ten before each batch goes live.

  4. Turn on the channels

    Shopify’s AI channel settings, Google Merchant Center and local inventory, set up and checked.

  5. List every delivery

    A weekly pass, so new stock is online the week it lands.

The math

130 hrs

a year of listing work back

Illustration: 400 new items a year, with about 20 minutes saved on each. At $40 an hour, that’s about $5k a year. Sales come on top, because an item that isn’t online can’t sell online or show up in AI shopping. The first number I track is the share of your catalog that’s complete and live.

Every figure here is an illustration. On the call, I run it with your hours, your rates and your deal sizes.

Run the numbers with me

Is it right for you?

It’s for you if

  • You sell products online through Shopify, Square Online, Lightspeed eCom or Google, or you want to.
  • Part of your stock isn’t online, or its listings are thin.
  • New deliveries arrive every week or two, and the online store falls behind them.

Skip it if

  • Nearly all your sales happen in the shop and you don’t plan to sell more online. Bringing past customers back will pay off sooner.
  • You sell a handful of products that rarely change.
  • You want AI to fill in details your suppliers didn’t give you, like fabric content or care instructions. I won’t, because wrong details turn into returns.

Questions about product listings for AI shopping

How do I get my products to show up in ChatGPT?

Make sure your products reach the feeds AI assistants read, with complete, accurate details and current prices and stock. On Shopify, Agentic Storefronts makes eligible products available to ChatGPT, Microsoft Copilot and other AI assistants through Shopify Catalog. Being included doesn’t guarantee being recommended: each assistant decides what to show, and complete listings give it facts to compare. This is about your products. Whether AI recommends your business as a whole is what Found by AI covers.

What makes a product listing good enough for AI shopping assistants?

Specific, checkable facts: materials, sizes, dimensions, colors, price and stock, a description that says who the product is for, and photos that match the item. AI assistants compare products on details like these, so a listing with only a supplier’s one-line blurb gives them little to work with.

How do I show my in-store inventory on Google?

Connect your store to Google Merchant Center and set up local inventory, so Google can show which products are in stock at your shop on Search and Maps. Google’s free local listings don’t need an ad budget. Some point-of-sale systems, Square among them, can send in-store products to Google for you, and others need a feed set up. Google’s AI Mode can draw on the same stock information when someone asks where to buy something nearby.

Can AI write product descriptions from a supplier line sheet?

Yes, and it’s one of the most useful jobs AI can do for a shop: given the line sheet, the photos and a voice guide, it drafts descriptions, details and alt text in batches. The rule that matters is that it uses only the facts on the sheet, and a person checks a sample before anything goes live.

Can I use AI-written product descriptions on Google Shopping?

Yes, Google allows AI-written product descriptions in Merchant Center, as long as they’re accurate and follow its shopping policies. Google’s product data rules also ask for AI-generated titles and descriptions to be marked as AI-generated in the feed, so I check how your store’s connection to Google handles that before a batch goes live. The same rules say product photos made with generative AI, such as a generated background, must keep the metadata that marks them as AI-generated, so that’s left intact when photos are cleaned up.

Won’t hundreds of AI descriptions all sound the same?

Not when they start from a voice guide and each supplier’s real details. Generic descriptions come from generic prompts. The voice guide sets the tone and the details every listing needs, and your one-in-ten check catches drift before a batch goes live.

What if the supplier sheet is missing details?

Then the listing leaves them out and flags them for you, instead of guessing. Fabric content, care instructions and sizing are the details that cause returns when they’re wrong. The supplier request template helps you get them with the next order.

Doesn’t Shopify already write product descriptions?

Yes, Shopify Magic can draft a description for a product, and Square and Lightspeed have similar tools. I use what you already pay for. What those tools don’t do on their own is write from your supplier sheets in your shop’s voice, work through a backlog of hundreds of items, or check that your products are reaching Google and the AI channels.

What does it cost?

It depends on the tools you use and how much setup is involved. Every solution is a one-time setup plus optional ongoing care, and you get a fixed quote before anything starts. On the free call, I’ll tell you honestly whether it’s worth it for your numbers.

Send me your product export and one supplier line sheet. I’ll show you what your listings could look like.

Book a free consultation

30 minutes, no cost, no pressure.